Superdrug Says:

When your skin is in need of a boost, apply the serum to give your skin an immediate lift. It stimulates and accelerates the skin own cell regeneration of the top skin, so it works to renew your complexion, restoring radiance and helping to reduce the appearance of fine lines and wrinkles. 

Collagen boosting pentapeptides and retinol combine to promote a firmer, younger looking complexion. The ingredients in this advanced serum help prevent further skin damage and boost skin's elasticity. 

The serum also contains ingredients (vitamin E and Green Tea) that act as antioxidants for protection against free radicals, environmental pollutants and the aging effects of sun damage. Your skin will feel smoother, firmer and look visibly younger in just 4 weeks!

Foxy Frangipani Says:
Nett Wt: 30ml
Texture: Lotion
Scent: Baby powder
Made in: UK

I love browsing the local drugstore for random finds. On some days, I score items that are rarely found here.

I do think that this serum is too rich for my combination skin. Not daily use. I use this about 3x per week, evening only. One and half pump each time, for massage including my neck. The baby powder scent is very relaxing.. and after massage, it leaves a dewy glow.

Then, no thick moisturizer after. Or risk having hair and dust and sand on the face. Actually just hair.. :P

The serum is not runny, nor too thick. Just nice to spread. I like the pump as it means less chances of accidental spills / germs contamination; and no need to wash spatulas before/after each use. Yes! I am a lazy lazy person :D

I'm happy to gloat that I do not have wrinkles or sagging yet... so, I don't know if it really lifts! Lol, but I do know my skin look plump after each massage and the morning after (so yes to firmer skin!). With careful use (no overdose) my skin is clear most of the time..

Happy with this product, but not re-purchasing only because I have too many to finish for now.. :)